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Monday, April 28, 2014

Week 12: Coupon Deal

Possible coupon deals for my cafe might include:
- A purchase discount for new drinks, to get people to try them
- Or, a discount for new customers to encourage people to try out my cafe
- A special discount for customers' birthdays
- And finally, maybe coupons for customers who attend events regularly.

Products / services that would increase traffic to my business - I think that LivingSocial might be a good option. I was originally considering GroupOn, but LivingSocial's options seem really good. Instead of just throwing coupons at my customers, LivingSocial lets the customer provide feedback and whether or not they are current or new customers. This lets me tailor my coupon campaigns according to my customers and their preferences.

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